About Us

CTO is a specialist B2B lead generation and business development company, working exclusively within the global communications and IT markets.

Formed in 2010, CTO addresses the challenges that a complex IT sale presents to global hardware, software and services vendors. We are a small team that spend time understanding our clients’ and their end-users so that we can effectively have a phone conversation as if we were one of your experienced sales directors.

While Sales and Marketing generally go hand in hand, we understand the conflicts that can occur with regard to lead ownership, definition and acquisition. What makes us different is that we not only bridge that gap but also go the extra mile, ensuring we understand your products, the market within which you are selling, your competition and your pitch.

When we work with you, you won’t consider us an extension of your team, we’ll be part of your team.

Our Mission

“What matters to us and our customers more than anything are real, measurable results. We understand ROI, goals and sales funnels and work with our clients to achieve and surpass targets.” Bruce Hayes, Managing Director, CTO Marketing